Many years of working with mobile content and network operators make us an expert in developing mobile strategies.
With 8.5 billion mobile devices globally and over 100% penetration in developed countries, mobile is core to the future of media consumption and social media interactivity. Two thirds of the world's population has a mobile phone, and over half of the these are smartphones. The launch of the iPhone and of Android has transformed the opportunity, making consumer adoption and use ever easier. Having run mobile content operations and seen the development from black and white screensavers to immersive apps, we can bring deep experience of working with network operators, mobile app developers and media companies, and use this to help clients understand the opportunities and challenges ahead.